# Compare plans (https://docs.apparelai.app/billing/plans)

ApparelAI has a free plan and four paid plans: Pro, Growth, Business and Agency. Each plan gives you a different number of credits every month, and you spend credits when you generate. For current prices, see the [ApparelAI pricing page](https://www.apparelai.app/pricing).

<Buttons>
  <LinkButton href="https://www.apparelai.app/pricing">See prices</LinkButton>
  <LinkButton href="https://app.apparelai.studio/pricing" variant="secondary">Open Billing</LinkButton>
</Buttons>

In the web app, the plans are on the **Billing** page: click **Billing** in the sidebar. On the free plan, the **Upgrade for more credits** link in the sidebar's **CREDITS** widget opens it too. The page has two parts: **Buy Credits** at the top, for one-time [credit packs](/billing/buy-credits), and **Subscription Plans** below it.

## Plans at a glance [#plans-at-a-glance]

Each plan card on the **Billing** page shows the plan's monthly credits and what it includes:

| Plan | Credits per month | Made for | Listed on the plan card |
| ---- | ----------------- | -------- | ----------------------- |
| Free | 3 | Trying AI photoshoots | AI model creation, image generation, image refinement, standard resolution |
| Pro | 50 | Growing brands | Everything in Free, video generation, all AI models, priority processing |
| Growth | 200 | Scaling brands | Everything in Pro, video generation, all AI models, priority processing |
| Business | 500 | Growing teams | Everything in Pro, video generation, priority support |
| Agency | 1,500 | Agencies and studios | Everything in Business, video generation, dedicated support |

Pro is marked **MOST POPULAR**. Your own plan is marked **CURRENT** and has a **Current Plan** button instead of an upgrade button.

The highlighted switch at the top shows **Monthly** or **Annual** prices.

![Subscription Plans in the app with the Free, Pro, Growth and Business plans, and the Monthly and Annual switch highlighted](/images/billing/subscription-plans.webp)

To see what credits buy, such as 1 credit per photo at 1K, see [How credits work](/getting-started/credits).

The plan cards still list video generation at 5 credits per second. When you create a video, the app shows the current price before you generate: at the moment, most video templates cost 3 credits per second.

<Callout type="info" title="Choosing a plan for one feature">
If you're choosing a plan for a specific feature, such as video, the AI tools or bulk photoshoot, check the plan cards on the **Billing** page before you subscribe, or [ask support](/help/contact).
</Callout>



## Upgrade on the web [#upgrade-on-the-web]

<Steps>
<Step>
### Open Billing [#open-billing]

Click **Billing** in the sidebar. On the free plan, you can also click **Upgrade for more credits** in the **CREDITS** widget.
</Step>
<Step>
### Choose how often to pay [#choose-how-often-to-pay]

Under **Subscription Plans**, choose **Monthly** or **Annual**.
</Step>
<Step>
### Pick a plan [#pick-a-plan]

Click the button on the plan you want, such as **Upgrade to Pro**, and pay by card.


</Step>
</Steps>

To upgrade in the iOS or Android app, see [Subscriptions in the app](/mobile-app/subscriptions).

## Billing period [#billing-period]

On the **Billing** page, switch between **Monthly** and **Annual** to compare prices.

- **Monthly:** billed every month.
- **Annual:** billed once a year, at a lower price than paying monthly. The switch shows the saving, such as **Save 17%**.
- **Weekly:** available in the iOS and Android apps.



## Prices in rupees or dollars [#prices-in-rupees-or-dollars]

On the [pricing page](https://www.apparelai.app/pricing), select **INR** to see prices in Indian rupees, or **USD** to see them in US dollars.

If you subscribe in the iOS or Android app, the price can differ from the web because of local taxes, currency conversion and store pricing. The price shown in the app when you buy is the price you pay.



## How you pay [#how-you-pay]

- **On the web:** by card.
- **In the iOS app:** through the App Store, with your Apple ID.
- **In the Android app:** through Google Play, with your Google account.

You manage a subscription where you bought it. See [Change or cancel your plan](/billing/manage-subscription).

## The free plan [#the-free-plan]

The free plan gives you 3 credits a month, and you don't need a credit card to sign up. If you run out of credits on the free plan, you may be offered free credits for adding your mobile number. See [Get free credits](/billing/free-credits).

## Need more credits? [#need-more-credits]

If you'd rather top up than subscribe, buy a one-time [credit pack](/billing/buy-credits). You can also switch to a plan with more monthly credits at any time.

Not sure which plan fits your catalog? [Contact the team](/help/contact) for help choosing.

## Frequently asked questions [#frequently-asked-questions]

<Accordions>
<Accordion title="How much does ApparelAI cost?">
You can start free: the free plan gives you 3 credits a month, and you don't need a credit card. For the current prices of Pro, Growth, Business and Agency, in rupees or US dollars, see the [pricing page](https://www.apparelai.app/pricing).
</Accordion>
<Accordion title="How many credits do I get on each plan?">
Each month, Free gives you 3 credits, Pro 50, Growth 200, Business 500 and Agency 1,500. Plan credits refresh every billing cycle, and you can top up with a one-time [credit pack](/billing/buy-credits).
</Accordion>
<Accordion title="Which plan should I choose?">
Choose by how many credits you use in a month. A photo costs 1 credit at **Standard - 1K** and up to 3 at higher resolutions, so Pro's 50 credits cover up to 50 photos and Growth's 200 cover up to 200. If you need a specific feature, such as video or bulk photoshoot, check the plan cards on **Billing** before you subscribe, or [contact the team](/help/contact).
</Accordion>
<Accordion title="Is annual billing cheaper than monthly?">
Yes. Annual plans are billed once a year at a lower price than paying monthly, and the switch on **Billing** shows the saving, such as **Save 17%**. The iOS and Android apps also offer weekly billing.
</Accordion>
<Accordion title="Can I change or cancel my plan later?">
Yes, at any time. Change or cancel it where you subscribed: on **Billing** in the web app, in your iPhone's Settings, or in the Google Play Store. See [Change or cancel your plan](/billing/manage-subscription).
</Accordion>
</Accordions>

## Related [#related]

<Cards>
  <Card title="How credits work" href="/getting-started/credits" description="What each photo, tool and video costs." />
  <Card title="Change or cancel your plan" href="/billing/manage-subscription" description="On the web, on iPhone or on Android." />
  <Card title="Buy credit packs" href="/billing/buy-credits" description="Top up without a subscription." />
  <Card title="Get free credits" href="/billing/free-credits" description="Free plan credits and the mobile-number bonus." />
</Cards>
