# Turn a photo into a video (https://docs.apparelai.app/video/image-to-video)
AI Image to Video turns one still fashion photo into a short video. Use it when you want a product page video, a Reel or an ad without a video shoot. It works with any fashion or product photo you upload, with or without a model.
Open AI Image to Video
You can also make the video inside the project where you made the photo. That's where you'll find the UGC Styling Tip, a video where the model talks to the camera and gives styling advice. See [Videos from a photoshoot](/video/project-videos).
## Photos you can use [#photos-you-can-use]
Start from one photo of your garment or product. Any of these works:
- A photo of a model wearing the garment
- A flat lay
- A hanger shot
- A mannequin or ghost mannequin shot (you can make one with [AI Ghost Mannequin](/ai-tools/ghost-mannequin))
Upload a JPG, PNG or WebP file of up to 25 MB.
You can also add up to 2 extra angles of the same garment, like the back or a side. They help keep details accurate, such as the back of the garment.
## Make a product video from a photo [#make-a-product-video-from-a-photo]
### Open AI Image to Video [#open-ai-image-to-video]
On the web, select **AI Tools** in the sidebar, then **AI Image to Video** under **VIDEO**.
### Choose a motion [#choose-a-motion]
Watch the preview clips and pick one of the 20 [motion templates](/video/motion-templates). Or choose **Your own idea** and describe the movement or scene in your own words.
The template opens with its name and a short description. To pick a different one, select **Change template**.
### Upload your photo [#upload-your-photo]
Under **Your photo**, upload the photo you want to bring to life.
The highlighted **Angle 1** and **Angle 2** slots are optional. See the next step.
### Add extra angles (optional) [#add-extra-angles-optional]
Under **Angle 1** and **Angle 2**, add up to 2 more photos of the same garment, like the back or a side.
### Choose the format [#choose-the-format]
Under **Format**, pick **Portrait 9:16** for Reels, Stories and TikTok, or **Landscape 16:9** for websites, YouTube and Amazon. Portrait is selected at first.
### Choose the length [#choose-the-length]
Open **Length** and pick 3, 5, 7, 10, 15, 20, 25 or 30 seconds. Each length shows its credits, and 10 seconds is selected at first. The [channel guide](/video/motion-templates#which-template-for-which-channel) suggests a length for each place you post.
### Add a note (optional) [#add-a-note-optional]
To adjust the template, type a short note in **Anything to change?**, like "slower camera, turn to the left".
### Add sound (optional) [#add-sound-optional]
Videos are silent unless you add sound. Open **More options** and switch on **Ambient audio** for natural sound to complement the scene.
### Generate the video [#generate-the-video]
Check the summary above the button. It shows the quality, length and format, such as "720p · 10s · Portrait", and the total credits next to your balance. Then select **Generate video**. The button stays greyed out until you add your photo.
The video is made in the background, so you can leave the page and keep working.
## Watch and download your video [#watch-and-download-your-video]
Your videos are saved in [Tool history](/ai-tools#tool-history), newest first, with your other AI tool runs. To open it, select **Your videos** at the top right of the AI Image to Video page. To see only videos, choose **AI Image to Video** in the filter. Videos are made in 720p.
## Credits [#credits]
A video costs 3 credits for every second. That's a discounted price, 40% off the usual 5 credits per second.
| Length | Credits |
| --- | --- |
| 3 seconds | 9 |
| 5 seconds | 15 |
| 7 seconds | 21 |
| 10 seconds | 30 |
| 15 seconds | 45 |
| 20 seconds | 60 |
| 25 seconds | 75 |
| 30 seconds | 90 |
Discounts can change, so check the price in the app before you generate. Each option in **Length** shows its credits, and the total appears above **Generate video**. See [How credits work](/getting-started/credits) and [Compare plans](/billing/plans).
## Tips [#tips]
- Add extra angles when the back or side of the garment matters.
- For photos without a model, like a ghost mannequin shot or a flat lay, try **Product spin**. It's made for product-only photos.
- Garments with drape and movement, like sarees, lehengas, dupattas and flowing dresses, tend to look strongest in motion. For structured pieces, try calmer templates like **Slow orbit**, **Detail reveal** or **Seamless loop**.
- If the background of your photo is cluttered, clean it up first with [AI Background Remover](/ai-tools/background-remover), or put the photo in a new scene with [AI Background Changer](/ai-tools/background-changer).
- Not quite right? Add a note in **Anything to change?** and generate again.
## Frequently asked questions [#frequently-asked-questions]
No. Photos with or without a model both work. Product spin is made for photos without a model.
No. The video is made in the background, so you can leave the page. When it's ready, you'll find it in **Your videos**.
Only if you switch on **Ambient audio** under **More options**. It adds natural sound to complement the scene. Videos where the model talks to the camera (the UGC Styling Tip) are made inside a project. See [Videos from a photoshoot](/video/project-videos).
720p. The summary above **Generate video** shows it, together with the length and format you picked.
AI Image to Video works with any photo you upload, and it's the only place with **Format**, extra angles, **Anything to change?** and **Ambient audio**. Create Video in a project brings a photo you already made in an ApparelAI photoshoot to life with a template and a length, and it's where the UGC Styling Tip is.
## Related [#related]