Product shots
Create garment-only product shots without a model: flat lays, ghost mannequin views, fabric swatches, saree border and pallu close-ups, and color variants.
Use product shots when you need images of the garment on its own, with no model, such as flat lay product photos and close-ups. They go next to your on-model photos: the model photos show how the garment looks when worn, and the product shots show the details buyers zoom into.
What you can make
| Product shot | What you get |
|---|---|
| Blouse Flat Lay | The blouse alone on a white background, with sleeve and neckline options |
| Blouse Front & Back | The front and back of the blouse on an invisible mannequin, in one image |
| Saree Border Detail | A close-up of the border embroidery |
| Pallu Flat Lay | The pallu spread flat, with its full design visible |
| Shirt Flat Lay & Folded | Flat and folded e-commerce shirt shots, front or back view |
| Color Variant | An existing catalog photo recolored from photos of new fabric, with the same model, pose and framing |
| Fabric Swatch and Ghost Mannequin | Fabric Swatch, Ghost Mannequin Front, Ghost Mannequin Back and Ghost Mannequin Side, for everyday garments such as dresses |
Color Variant is the odd one out. Instead of making a new garment-only image, it recolors a catalog photo you already have and keeps its model, pose and framing. To recolor from a hex code or color name rather than a fabric photo, use AI Color Variation.
To make invisible-mannequin shots straight from a hanger, flat lay or on-model photo, without a photoshoot first, use AI Ghost Mannequin in AI Tools.
Product shots for everyday garments
Product shots for everyday garments start from a finished photoshoot, in the PRODUCT SHOTS list on the left of the Photo Shoot Result page (see Make a product shot). The list depends on the garment. For a dress, it has:
- Color Variant: the same photo in a new colorway, made from a photo of the garment in its new color. The panel shows the estimated credits before you start, such as 2 credits for one photo at HD - 2K. See Color variant.
- Fabric Swatch
- Ghost Mannequin Front
- Ghost Mannequin Back
- Ghost Mannequin Side
Build a complete listing
Model photos sell the look. Product shots answer what buyers check before they buy: how the border looks up close, what the full pallu looks like, how the blouse is cut.
For a saree, one set of photos gives you a full listing:
- An on-model hero photo, from Saree Mode.
- More on-model photos in other poses, such as Back Drape for the back of the saree.
- A Saree Border Detail close-up.
- A Pallu Flat Lay.
- A Blouse Front & Back or a Blouse Flat Lay.
For every other colorway of the same design, use Color Variant to make matching photos.
Make a product shot
On the web, you make product shots from a finished photoshoot:
Open the shoot
Click Projects in the sidebar, open the project, and click Edit in Studio. The Photo Shoot Result page opens.
Pick a product shot
Under PRODUCT SHOTS in the left panel, click the shot you want. Each one has a one-line description.
Set it up
Color Variant, for example, opens a panel: add a photo of the garment in its new color, choose the photos to recolor under Apply To, pick a Resolution, and check the Est. credits at the bottom before you start.
For a saree, you don't need new photos: the same body, pallu and blouse photos you add in Saree Mode also give you the saree and blouse product shots.
For how credits work, see How credits work.
Check before you publish
Look at each shot before you upload it to a marketplace: a clean background, the garment filling the frame, accurate color, and no visible flaws around necklines and hems. To export at marketplace size, see Download and export.
Related
Shirt mode
Turn shirt fabric into AI model photos: add your logo, contrast collar and cuffs, choose collar style, sleeve, fit and pocket, and place the logo on the chest.
Blouse product shots
Make blouse product photos without a model: a clean flat lay on white, or front and back views on an invisible mannequin, with sleeve and neckline options.